PORTFOLIO
RECRUITMENT CAMPAIGNS
Bang & Olufsen
Bang & Olufsen were looking to fill various retail roles nationwide. This recruitment campaign launched in March 2011 with a recruitment microsite.
HSBC
Due to their group policy, HSBC needed a dual-branded microsite to highlight our partnership. We were able to facilitate this and used the site to showcase various contact centre jobs nationwide.
Sungard
Running from February to April 2011, this campaign advertising finance jobs within the IT sector, included a microsite with multiposts and a branded e-shot driving traffic towards the site.
French Connection
With various management vacancies nationwide, French Connection were looking for a strong recruitment campaign to support the drive. The recruitment microsite was launched in Jan 2011 with branded sponsored jobs supporting this on hays.co.uk.
hays.co.uk/jobs/frenchconnection
Bench
Bench were looking to fill various retail roles nationwide. This campaign launched in January 2011 with a recruitment microsite and branded sponsored jobs on hays.co.uk driving traffic to the microsite.
IBM
Launched in September 2009, IBM Ireland has an ongoing campaign recruiting for IT positions. All jobs are loaded on to a microsite which also features a video highlighting the company.
AstraZeneca
Based in Cheshire, Astra Zeneca were looking to fill several audit roles within their company. Running from January to March 2011, multiposts and a social media campaign helped to drive traffic to the microsite.
Ikea
Ikea's recruitment campaign began in November 2010. Multiposts, e-shots and postcards were sent out to drive traffic to the microsite displaying Peterborough Customer Service jobs. The campaign is still ongoing.
Ministry of Defence
With a large recruitment campaign covering the whole of the UK and overseas, the Ministry of Defence were looking to fill numerous temporary jobs for medical professionals. A combination of a bespoke microsite, multiposts and offline advertising were used.
BT Openreach
With a large nationwide campaign, BT Openreach needed strong tools to help recruit for their customer service and frames engineers roles. Candidates were sourced using a combination of a recruitment microsite, multiposts, branded sponsored jobs and branded e-shots.
Golden Gates Housing
This ongoing direct campaign for Golden Gates Housing Trust consists of a microsite with Google Translate functionality, multiposts, video and a social media strategy including a Facebook page. A specialised dashboard was set up to help them manage their own recruitment and post their own jobs.
ComputaCenter
ComputaCenter appointed Hays to manage their supply of temporary workers across the UK. To aid this recruitment drive, a microsite was launched in April 2011. As an ongoing campaign, this acts as a portal to give an insight into ComputaCenter, featuring testimonials and FAQs, as well as showcasing all of their current temporary jobs.
Sony Pictures
With various facilities managment and maintenance to fill in London, Sony Pictures were looking for a strong recruitment campaign. The solution we supplied was to develop a microsite advertising the roles with branded multiposts driving traffic towards the site and targeted mailing sent out to suitable candidates.
Micro P
Micro Peripherals were looking to fill various vacancies across their offices in Altham and Basingstoke. A combination of multiposts and sponsored jobs are used to drive traffic towards this ongoing campaign, which features testimonials from current staff members.
House of Commons
Since 2006 we have held a joint contract lead for all permanent recruitment advertising and response handling for the House of Commons. With 80 to 100 campaigns a year this is managed through an advertising package, dedicated campaign site and an online management system to track applications.
www.houseofcommons-careers.org.uk
